In an effort to grow your business into a stronger and increasingly profitable dealership, Brunswick Dealer Advantage provides you access to valuable products and services that are focused on three core areas: retail customers, your employees, and business operations.
EXTENDED SERVICE CONTRACTS with BPPC and MPP
- Give customers peace of mind beyond the manufacturer's original warranty
- Revenue generating opportunity for the dealership
INTERNET CLASSIFIEDS with BoatTrader.com
- New and used boat listings on line
- Averaging 7,000,000 searches per month
NEW/USED BOAT & ENGINE LEAD SOURCE with iboats.com
- Leading the marine industry with up to 4,000,000 visitors per month
- Most cost effective leads through New Boat Showroom™, New Engine Showroom™, Pre-owned Classifieds
RETAIL CATALOG/ INTERNET PARTS AND ACCESSORIES through BoatingStore
- Provide customers a full complement of marine parts and accessories
- Create an additional revenue stream for your business
RETAIL FINANCING with Blue Water Finance
- Dealers can significantly increase loan approvals and sales with Blue Water's 12 major marine lender partners
- More loan approvals and faster turnaround result in an estimated 10 to 15 percent average increase in total delivered boat sales†
†Based on internal, dealer and lender partner data.
RETAIL INSURANCE with Boater's Choice
- Eligible dealers can offer their customers a convenient, proven option for marine insurance coverage
- A simplified approval process in which coverage can be secured quickly
WEARABLES AND PROMOTIONAL ITEMS with Threds
- Clothing and promotional items at special pricing through Brunswick Dealer Advantage
- Searchable database of thousands of promotional items
- Monthly item specials posted here and in the Advantage News
- Custom programs designed to generate additional sales
WEB SITE AND LEAD MANAGEMENT SOLUTIONS with Channel Blade Technologies™
- Increase sales leads
- Drive in-store traffic
- Grow your business
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AUTOMOTIVE DISCOUNTS with GM SUPPLIER PRICING
- Discounts on most new and unused General Motors vehicles
- Discounts available for company vehicles and personal vehicles for employees
Dental and Vision Care Discounts with Vital Savings by Aetna
- Discounts for company employees and family members on dental, vision, wellness and other health-related services through a comprehensive network of approved Aetna providers. Average discounts range from 15-50 percent depending on location, services, demographics, etc.
- Dramatically reduced individual and family monthly fees.
Healthcare Program with AdvantageCare
- Dealers with two or more employees can choose from an array of customizable plans and provider networks to meet their needs.
- Dealers with more than 10 employees can select up to two plans from which employees can choose.
EMPLOYEE PURCHASE PROGRAM with LIFEFITNESS® & BILLIARDS
- Employees receive discounts on a wide range of Life Fitness fitness equipment.
- Employees can choose from a wide array of Brunswick and CONTENDER brand pool tables and equipment at special employee pricing.
RETIREMENT PLANNING SERVICES with AXA® EQUITABLE†
- Favorable pricing on retirement program services fees
- Access to advisory services, including employee communications, to tailor retirement programs to dealers' needs
†AXA Equitable is AXA Equitable Life Insurance Company (NY, NY). Securities are offered through an affiliate, AXA Advisors, LLC. AXA Equitable and AXA Advisors® are not affiliated with any of the other companies mentioned within this website.
SCHOLARSHIP with BRUNSWICK CORPORATION DEALER SONS & DAUGHTERS SCHOLARSHIP PROGRAM
- Dealers can offer the sons and daughters of eligible employees the opportunity to qualify for $2,000 scholarships
Technology Products with CDW®
- Discounts off retail pricing on a wide variety of technology products for your personal use.
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Certification with Brunswick Corporation
- Enhance customer satisfaction and improve your business's profitability through implementation of the industry's best practices.
- By achieving Brunswick certification, Platinum level dealers are also eligible for multi-year dealer agreements.
CREDIT CARD PROCESSING with US BANK®
- Discounted rates on transaction fees†
- Access to a wide variety of business-oriented credit card services
†Discount level for this program varies by dealer eligibility level.
OFFICE SUPPLIES AND PRINTING with STAPLES®
- Discounts off of retail pricing on over 30,000 office products.
- Approximately 350 custom print products available for customization.
PAYROLL AND TAX ADMINISTRATION with ADP®
- Reliable payroll and tax administration services at reduced retail rates
- Streamline tax processing and potentially limit liability
PROPERTY AND CASUALTY AND WORKERS' COMPENSATION INSURANCE with ARTHUR J. GALLAGHER & CO.
- Comprehensive workers' compensation and property and casualty insurance coverage from an A rated carrier
- Access to an exclusive rate structure that will potentially generate significant savings per line of coverage
REAL ESTATE SERVICES with GRUBB & ELLIS®
- Free expert advice to maximize the value of property assets
- Reduced transaction fees for eligible dealers†
†Discount level for this program varies by dealer eligibility level.
SMALL PACKAGE SHIPPING with UPS®
- Discounted pricing on small package shipping services
SUCCESSION PLANNING with AXA® EQUITABLE†
- Favorable pricing on succession planning fees
- Access to advisory services to tailor business transfer plans specific to dealers’ needs
- Help ensure the future success of your business
†AXA Equitable is AXA Equitable Life Insurance Company (NY, NY). Securities are offered through an affiliate, AXA Advisors, LLC. AXA Equitable and AXA Advisors® are not affiliated with any of the other companies mentioned within this website.
TECHNOLOGY PRODUCTS with CDW®
- Discounts off retail pricing on a wide variety of technology products
20 GROUP PARTICIPATION: Invest in your company's success with SPADER BUSINESS MANAGEMENT
- Discounted rates on set up fees†.
- Share information and learn best practices from non-competitive peers in the marine industry.
†Discount level for this program varies by dealer eligibility level.
UNIFORM RENTAL AND LEASING with Aramark
- Project a professional appearance with staff uniforms.
- Dealers receive discounted pricing on a rental uniform program or on a lease uniform program.
- Rental service includes the weekly pick-up and delivery of clean and dirty uniforms.
WHOLESALE FINANCING with BRUNSWICK ACCEPTANCE COMPANY (BAC)
- A variety of wholesale financing programs for new and used products
WIRELESS SERVICE with SPRINT®
- Discounted rates for company wireless services
- Discounted rates for employees and family members
| Program availability and level of discount may vary by dealer Brunswick Dealer Advantage eligibility criteria. For more information, contact a Brunswick Dealer Advantage Specialist to see how you can harness the strength of the Brunswick dealer network. |